Aesthetic Marketing – Hosting Five-Figure Events
The PRO MAX Marketing Community (PMMC) recently hosted an exclusive webinar featuring industry marketing expert Lori Werner, founder of Medical Marketing Whiz. With years of experience helping aesthetic practices grow, Lori provided attendees with a proven event template designed to:
- Drive revenue
- Attract new patients
- Strengthen brand awareness
Events are one of the four essential pillars of aesthetic marketing. While many practices recognize the potential of events, they often struggle to execute them effectively. Done right, an event can be a game-changer. Done wrong, it can feel like a wasted effort.
Some Challenges with Events
Some common challenges with event are:
- Your previous events didn’t get a good turnout.
- Events are too much work, so you only host them once a year (or not at all).
- Your staff is already overworked and lacks event-marketing experience.
- Your previous events didn’t bring in new patients.
If any of these challenges resonate with you, you’re in good company. The good news is that there’s a proven formula for hosting successful, revenue-generating events; and Lori Werner shared exactly how to implement it.
The Key to Hosting Five-Figure Events
Want to learn more? Discover how partnering with EndyMed and joining the PMMC can help you grow your aesthetic business.
To host a profitable event that generates revenue, adds new patients, and packs your schedule, you need to:
- Understand and unlock the formula for a high-converting event
- Understand the different types of events and how they fit your business goals and current state
- Leverage multiple marketing channels to spread the word and maximize attendance
- Know how events bring in new patients while strengthening relationships with existing ones and automate the process
- Follow a clear timeline to ensure every event runs smoothly
- Get attendees booked and committed long before the event begins
- Know what to do the night of the event so that you avoid the big mistake that can make your event a waste of your time
Lori’s framework provides a repeatable strategy that aesthetic professionals can implement time and time again for consistent results.
This powerful knowledge was shared exclusively with the PRO MAX Marketing Community—one of the many advantages of being part of this elite group of professionals. If you’re a PRO MAX owner and haven’t yet tapped into these resources, now is the time.
Want to learn more? Discover how partnering with EndyMed and joining the PMMC can help you grow your aesthetic business.
ABOUT THE AUTHOR:
Lake Lopez is an aesthetic industry veteran and EndyMed’s National Marketing Director. He remains passionate about providers and helping them implement and grow aesthetic revenue streams.
PRO MAX Marketing Community is not available in all areas. Some limitations do apply.
